Cyberfight Place where challenge is not just a word
 
      Ðóññêàÿ âåðñèÿ
English version
Pizza Hut Becomes Major Sponsor of the CPL
18:39 8 Jun '06 | by: CPL|George
Comments: 1
Pizza_HutPizza Hut, the world’s largest pizza company, announced today that it has become the first quick-service restaurant company to sponsor the Cyberathlete Professional League (CPL), the world’s first computer game sports league. Pizza Hut pizza will be named the “Official Pizza of the CPL.”

The Pizza Hut sponsorship includes a live presence at the 2006 CPL Winter Championships and a jointly designed online presence that will direct CPL participants and Cyberathlete Amateur League (CAL) members to deals available for ordering via www.pizzahut.com.

“The Pizza Hut sponsorship further validates what we’ve been doing for the last nine years, to make this a professional worldwide sport,” said Angel Munoz, Founder and President of the CPL. “We are excited to be the first organization to cater to the gaming community with pizza delivery options.”

The CPL has been the major force in the transformation of computer game competitions to a professional sport. CAL, the CPL’s online amateur league, has 400,000 registered members in the United States and hosts online tournaments throughout the year.

“We are excited about our sponsorship of the CPL and CAL and believe that ordering a Pizza Hut pizza and having it delivered, without having to stop a game in progress, is a huge plus for this audience,” said Bill Ogle, Chief Marketing Officer of Pizza Hut. “Internet media continues to emerge as an effective way to reach the growing number of “Net-savvy” individuals, and we want to continue to develop ways to cater to this demographic and meet them where they are online.”

About Pizza Hut
As the world's largest pizza restaurant company with almost 6,600 restaurants in the United States and more than 4,000 restaurants in 100 other countries, Pizza Hut, Inc., a subsidiary of Yum! Brands, Inc. (NYSE: YUM) has been the place families have gathered for 48 years. The company’s legacy of leadership and innovation has made it the recognized leader in the billion pizza category. Those hungry for more information can go to the official Pizza Hut Web site at www.pizzahut.com.

 

Comments
#1 - 0:56 / 9 Jun '06 - zYkL0n^
perfect cliche
just lol





Comments posting is accesible by registered users only. Please register !

Bookmark site
Make homepage
Send news
IRC #c58

 NEWS BY DAY     



Cyberfight.ru

Top100